Frase
SEO briefs and optimized articles at retainer-friendly margins
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What Frase is
Frase researches the SERP, builds content briefs, and writes and optimizes SEO articles — with an AI Agent that handles research, optimization, site audits, and publishing. It also tracks where your content gets cited across AI platforms. It's the cheaper, brief-centric alternative to Surfer for operators selling content production.
Key features
- SERP-researched content briefs with competitor outlines and questions
- AI Agent for research, optimization, site audits, and publishing
- SEO and GEO content optimization scoring
- AI visibility tracking: where your content gets cited across AI platforms
- Site audits from 50 to 1,000+ pages per month by tier
- Brand voice profiles for multi-client work
💰 Sell it as a service
The offer
Productized SEO content: sell briefs to clients with in-house writers, or full optimized articles to clients without them. Frase handles the SERP research that normally eats your margin.
What to charge
$75-$150 per content brief, $300-$500 per published article, or $1,500/mo for an 8-article retainer. The $49/mo Starter covers 10 AI articles — enough for one retainer client at near-total margin.
How it gets delivered
Keyword list from the client (or build it with Ahrefs/AnswerThePublic), generate briefs in Frase, draft with the AI writer, human edit pass for accuracy and voice, publish via the client's CMS. 1-2 hours per article once the workflow is set.
This is one offer. AI Operator Academy is where operators build the full stack — packaging, pricing, fulfillment, and a peer group selling the same services. $999/yr.
Related tools
Surfer SEO
Content optimization scores you can sell as $1,000 SEO audits
From $49/mo (billed annually)
Ahrefs
The SEO dataset behind every audit and retainer worth charging for
From $29/mo
AnswerThePublic
Every question your client's customers ask Google — raw material for content retainers
From $99 one-time (lifetime) or $20/mo
Jasper
Marketing-grade AI content engine built to run client retainers on
From $69/mo
Ready to build with Frase?
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